Amazon ends shared Prime free shipping outside your home
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From theverge.com: Did you know that Amazon is tightening the reins on its Prime membership benefits? In a surprising move, Amazon announces it will end the program allowing Prime members to share their free shipping perks with non-household members by October 1, 2025. This shift pushes invitees to sign up for their own subscriptions at a discounted rate of $14.99 for the first year, then $14.99 monthly thereafter. The new Amazon Family program restricts sharing to those living at the same address, echoing trends seen in other streaming services cracking down on password sharing. This decision comes after Amazon reportedly fell short of its Prime signup goals during the recent Prime Day event, despite claiming record signups in the days surrounding it. As Amazon redefines its membership strategy, it raises questions about subscriber growth and user experience. Will this change drive more users to commit to Prime? Learn more about this at theverge.com.
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Read Original →Emma Roth is a news writer who covers the streaming wars, consumer tech, crypto, social media, and much more. Previously, she was a writer and editor at MUO.Amazon is axing the program that lets Prime members share their free shipping perk with people outside their household. In an update to its support page, Amazon says it will cut off Prime benefit sharing on October 1st, 2025, prompting invitees who don’t live with the account holder to sign up for their own subscription at a discounted $14.99 rate for an entire year (and then $14.99 per month after that).Instead, Amazon is replacing this program with Amazon Family, which lets account holders share Prime benefits — but only with people they live with. Amazon says everyone in a “Family” must live at the same primary residential address, defined as “the address you consider to be your home and where you spend the majority of your time.”As we’ve seen with several streaming services that have cracked down on password sharing, Amazon is likely ending the program as a way to shore up new subscribers. On Tuesday, Reuters reported that Amazon didn’t meet Prime signup goals in the US during its extended Prime Day event in July, though the company reportedly said it had record signups in the 25 days surrounding the event.Launched in 2015, Amazon Family (formerly Amazon Household) offers access to free shipping, along with additional perks like Prime Video, Prime Reading, third-party benefits like GrubHub, shared ebooks, Amazon Music, and more. You can only add up to one other adult that you live with to your account, up to four teens (but only if you added them before April 7th, 2025), and up to four child profiles.7 CommentsFollow topics and authors from this story to see more like this in your personalized homepage feed and to receive email updates.Emma Roth